Privacy policy

The Boot Yard (https://thebootyard.com) is built to need almost nothing from you. You can search the boot catalogue, run the job finder, decode a label, compare boots and convert sizes without an account, a sign-up or an email address. This page lists every part of the site that handles data, so you can judge it for yourself.

At a glance

• No accounts, no newsletter, no comments, no checkout. We never ask for your name, address or payment details.
• Your shortlist and saved boot size are stored in your own browser and never sent to us.
• Share links carry your tool choices in the part of the address after the # sign, which browsers do not send to our server.
• Analytics are not running yet. When they start, visitors in the EEA, the UK and Switzerland will be asked first.
• There is no advertising on the site today.
• We do not sell or rent personal data.

What your browser keeps for you

Some tools remember things between visits. They do this with your browser’s local storage, on your device only. The keys are:

• by-shortlist-v1: the boots you saved to your shortlist.
• by-size-v1: the brand and size you entered in the size converter, so you do not have to enter them again.
• by-consent-v1: only for visitors who are shown the consent banner, your answer to it (yes or no), so we do not ask on every page.

That is all. Nothing in local storage is transmitted to us, and we have no copy of your shortlist. It exists on one browser on one device, so a list saved on your phone will not show up on a work computer. To clear it, remove boots from the shortlist yourself or delete the site data for thebootyard.com in your browser settings. Private and incognito windows usually discard it when they close.

Share links

When you copy a compare link or a finder link, the boots or hazards you picked are written into the link after the # sign. That part of an address stays in the browser: it is not included in the request your browser sends to our server, so our hosting logs do not record it. Anyone you send the link to can, of course, see what it contains, which is the boots or settings you chose and nothing about you.

Analytics

The site is set up to use Google Analytics 4 and Microsoft Clarity, but neither is switched on yet: no analytics IDs are live, so no analytics scripts load today. When they are turned on, this page will be re-dated, and the following will apply.

• Visitors in the EEA, the UK and Switzerland will see a consent banner. Analytics scripts load only after you choose Accept. If you decline or ignore the banner, they do not load.
• Visitors everywhere else will be measured without a banner. You can opt out by blocking cookies or scripts for this site in your browser, using a content blocker, or installing Google’s opt-out add-on at tools.google.com/dlpage/gaoptout.

The region is worked out in your browser from its time-zone setting. We do not look up your IP address to decide it. The purpose of analytics is to see which pages are read and which tools are used, on what kind of device, so we can fix pages that confuse people. Clarity can record anonymised interactions such as clicks and scrolling. Google and Microsoft process this data under their own policies (policies.google.com/privacy and privacy.microsoft.com) and may set cookies for it.

Advertising

The Boot Yard shows no ads today and sets no advertising cookies. If we add advertising, such as Google AdSense, this page will be updated first. It will explain how Google and its partners use cookies to serve and measure ads, how visitors in the EEA, the UK and Switzerland are asked for consent, and how to opt out of personalised ads.

Leaving for Amazon or a maker’s site

Buy links go to Amazon or to a boot maker’s own site. Once you click, you are on their site, under their cookies and their privacy policy. Amazon uses a cookie to connect a purchase to the link you followed, which is how our commission is counted. Amazon reports qualifying sales to us as totals; we do not receive your name, address or the other items in your order. Read the retailer’s or maker’s privacy policy before you buy from them.

Fonts and hosting

• Fonts are loaded from Google Fonts, which receives your IP address and browser details in order to send the font files.
• Hosting is provided by Vercel. Like any web host, it keeps server logs with IP address, browser user agent, the page requested and the time, used for security, debugging and keeping the site running.
• Boot data for the catalogue, finder and size converter is served from our own site. Using the tools does not send your choices to any boot maker.

If you email us

If you write to our contact email (being set up; it will appear on this page shortly), we receive your address and your message. We use them only to reply and to act on what you sent, for example to correct a rating line. We do not add you to a list, we do not pass your address to brands, and we delete correspondence when it is no longer needed.

No sale of personal data

We do not sell, rent or trade personal data, we do not share it for cross-context behavioural advertising, and we do not build visitor profiles.

Children

This is a general-audience site about work footwear and is not directed at children under 13. We do not knowingly collect personal information from children. If you think a child has sent us personal information by email, contact us and we will delete it.

Your rights

Depending on where you live, laws such as the GDPR, the UK GDPR and the California Consumer Privacy Act give you rights to access, correct or delete personal data and to object to its use. Because there are no accounts, the only personal data we hold directly is email you have sent us, and we will act on any request about it sent to our contact email (being set up; it will appear on this page shortly). Analytics data, once collected, is held by Google and Microsoft, which offer their own access and deletion tools. Local-storage data is already in your hands.

Changes

When the site starts or stops using a service that handles data, including switching analytics on or adding advertising, this page is updated and the date at the top changes. Related pages: terms of use, editorial process, contact, about.